Product & engineering · 2026-03-11
Write the acceptance test before the build
A clear sentence at the start is cheaper than a disputed assumption at delivery.
Notes from the build.
Engineering and go-to-market notes from The 10th Floor.
The notes
Market entry · 2026-04-22
What changes when a Jordanian product enters KSA or the UAE
Language is one part of the move. Payments, fulfilment, platform choice, customer expectations, and operating ownership also change.
Applied AI · 2026-05-30
Use AI where the work can be checked
The best candidates are repeated tasks with clear inputs, useful outputs, and a manageable cost when the result is wrong.